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Business planning for dementia increase

La Crosse, WI – WXOW – Keeping proactive on dementia friendly businesses was the focus of a downtown discussion at Downtown Mainstreet Thursday.

“Aging population and your business” talked about the importance of recognizing what dementia friendly is, and why it’s something businesses need to understand.

“On a local level communities are becoming more dementia aware.  It’s about changing the way we think, act, talk about dementia.  Then we can really dive into the practices of how we can support people living in a community where they most likely desire to stay,” said Kelsey Flock, Dementia Care Specialist.

La Crosse County is anticipating dementia prevalence to grow 48% over the next 10 years.

Flock says it’s also important to recognize the many ways dementia can effect people and that it’s not just limited to memory loss.  Other issues may be with problem solving, attention span and changes in personality.

A community conversation about dementia is scheduled on Thursday, April 4th.  It will be at noon at the Black River Beach Neighborhood Center.  The event is free and open to the public.

Roger Staffaroni

Assignment Editor

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